Marketing Director of Loyalty Analytics & Personalization

Location: Irving, TX
Discipline: Marketing
Employment Type: Direct Hire
Job ID: 23761
Date Added: 02/22/2023
Apply Now
REFER A FRIEND

Apply Now

Fill out the form below to submit your information for this opportunity. Please upload your resume as a doc, pdf, rtf or txt file. Your information will be processed as soon as possible.


 
Applicants within the USA are encouraged to apply. Remote positions require a USA residency.
Apply Now
* Required field.

Lead the small marketing analytics team of a well-known, household brand as a hybrid remote Marketing Director of Loyalty Analytics & Personalization in the Dallas-Fort Worth, TX metro area. This is a full-time, hybrid opportunity.

The Marketing Director of Loyalty Analytics & Personalization will be responsible for leading the marketing analytics team and spearheading the loyalty program. Additionally, this individual will drive personalization and deliver the right message, to the right customer, in the right channel. 

Are you an entrepreneurial, customer-obsessed Marketing Analytics & Loyalty Marketing expert looking to take your career to the next level? And do you thrive in a fast-paced retail environment, while driving large-scale changes across your organization? Look no further! 

Marketing Director of Loyalty Analytics & Personalization Responsibilities:
  • Track Loyalty KPIs and identify opportunities for improvement.
  • Establish an overall personalization strategy for the entire business.
  • Measure loyalty offer performance and incrementality.
  • Partner with IT, Digital, CRM and Social teams Develop and implement a roadmap to 1:1 personalization across channels.
  • Implement a continuous test and learn methodology on the route to 1:1 personalization.
Marketing Director of Loyalty Analytics & Personalization Requirements:
  • 10+ years of experience as a leader of a loyalty program.
  • MBA preferred.
  • Experience in retail, QSR, CPG and Franchise and/or DSD organization preferred.
  • Proficiency and demonstrated results with loyalty analytics, mar-tech platforms and CRM/Loyalty Programs.
  • Able to create structure and process where it currently does not exist.
  • Able to quickly assess an opportunity with incomplete data, frame a strategy, business case, and action plan; then drive.
  •  Ability to lead cross-functional teams and deliver results.
  •  Self-starter personality who can operate with minimal supervision.

About Profiles
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.

New job opportunities are listed daily – www.careerprofiles.com.

TX123C

Apply Now
REFER A FRIEND
View All Jobs

Related Jobs

Web Content Specialist

Location: Richmond, VA
Discipline: Marketing
Employment Type: Contract
Job ID: 23827
Date Added: 03/23/2023
We have an exciting opportunity for a Web Content Specialist to join the marketing team at a Fortune 100 Financial Services Corporation located in Richmond, VA. This is a long-term remote/hybrid contract position with three days on-site. The ideal candidate is a motivated Messaging Execution...

Project Coordinator

Location: San Diego, CA
Discipline: Marketing
Employment Type: Contract
Job ID: 23826
Date Added: 03/22/2023
Join the fast-growing team of an artificial intelligence and technology company as their Project Coordinator for their newly opened office located in San Diego, CA. This is an in office position so candidates need to be local to the area. The role will be responsible for a variety of...

Director of Partnership Development

Location: McLean, VA
Discipline: Marketing
Employment Type: Direct Hire
Job ID: 23803
Date Added: 03/20/2023
We are working with a leading hospitality brand in search for a hybrid remote Director, Partnership Development in the McLean, VA metro area. The Global Marketing team brings to life the unique promise of a portfolio of brands by defining, creating, and delivering exceptional multi-channel...

Advertising Campaign Coordinator

Location: Adelphi, MD
Discipline: Marketing
Employment Type: Contract
Job ID: 23822
Date Added: 03/20/2023
A leading employer in the online education space, headquartered in the DC metro area, is looking for a remote Advertising Campaign Coordinator for an immediate contract opportunity. This is a predominantly remote role, and the Advertising Campaign Coordinator will work from home four days per week...

Creative Account Supervisor

Location: New York, NY
Discipline: Marketing
Employment Type: Contract
Job ID: 23818
Date Added: 03/17/2023
Join the internal Marketing and Creative agency of a global luxury brand is as a hybrid remote Creative Account Supervisor for a contract position in the New York, NY or DMV area. The Creative Account Supervisor lead a team that developments award-winning and innovative creative campaigns for the...