CRM Analytics Manager
A leader in the media and entertainment industry is hiring a CRM Analytics Manager in New York, NY, for a full-time position. This role is onsite four days per week from 8:30 a.m. to 5:30 p.m., with one remote day.
Manager, CRM Analytics Perks:
- Hybrid schedule with one remote day per week
- Join a leading national media organization
- Support CRM analytics across multiple established digital brands
- Collaborate with executive, editorial, marketing, and data teams
- Influence subscriber growth, engagement, and retention strategies
Manager, CRM Analytics Requirements:
- Experience in CRM, lifecycle marketing, or data and marketing analytics
- Advanced SQL skills, including writing and troubleshooting queries independently
- Hands-on experience with Braze or a comparable CRM and lifecycle platform
- Experience with attribution modeling, campaign measurement, segmentation, and cohort analysis
- Advanced Excel and pivot-table skills; Tableau or Adobe Analytics experience is preferred
Manager, CRM Analytics Responsibilities:
- Own daily push-alert and recurring executive CRM reporting
- Write actionable summaries connecting campaign performance to content and messaging decisions
- Build and maintain SQL queries supporting attribution, campaign analysis, and stakeholder requests
- Audit CRM segments, reconcile reporting discrepancies, and resolve data-quality issues
- Analyze engagement trends and personalization opportunities across email, push, in-app, and SMS
About Profiles:
An award-winning creative and marketing workforce solutions provider. For 25+ years, Profiles has combined deep industry expertise with forward-thinking innovation to help organizations build, scale, and transform their teams. Anyone can fill a role. What we do goes beyond this, supporting workforce strategies that drive competitive advantage in an AI-powered landscape. Offering contract, contract to hire, direct hire, embedded teams, and consulting services nationwide. Join our network. New job opportunities are listed daily – careerprofiles.com.
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