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Digital Marketing Analyst - 20653

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Profiles is currently seeking a Digital Marketing Analyst to join the SEM team of a Fortune 200 Financial Services Corporation. This position is a long-term contract opportunity in Richmond, VA

Digital Marketing Analyst Responsibilities:

  • Partner with key business leaders and customers as part of an Agile Delivery Team to develop clear business intent, manage project plans, identify risks for intent execution, and build key components to bring new products to market.
  • Execute test, collect and analyze data
  • Continuous analysis of paid search campaigns
  • Develop and maintain process documentation and drive continuous process improvements.
  • Analysis and execution of SEO, SEM, Google Analytics, Google AdWords
  • Tracking, analyzing and reporting insights and recommendations for growth and optimisation.
  • Perform quality assurance checks on actions taken to ensure accuracy.
  • Serve as subject matter expert to outside resources and facilitate education and training.
  • Assist in the development of mitigation plans and monitors the progression of findings against their mitigation plans to ensure timely closure.
  • Digital Marketing Analyst Requirements:

  • Search Engine experience - Google or Bing.
  • AdWords or Bing Certification
  • High proficiency with MS Office applications, especially Microsoft Excel.
  • Ability to problem-solve and manage work autonomously.
  • Strong organization skills.
  • Detail-oriented.
  • Ability to effectively communicate to stakeholders across different areas.

About Profiles

An award-winning Marketing and Creative Technology staffing agency, Profiles places the highest caliber candidates in Fortune 500 companies and successful organizations across the country. Our experienced recruiters focus on candidates drawn from the top 20% of job seekers nationwide. Profiles professionals are available for contract, contract-to-hire, and direct hire positions. Headquartered in Baltimore, MD, Profiles has regional offices in Philadelphia, Richmond and Washington D.C.

Have you considered a contract position? Profiles offers the following benefits: competitive salary; 401(k) plan; weekly paycheck and bonus pay; health, vision and dental insurance; online software and soft skill training.

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