Ad Operations Specialist

Ad Operations Specialist Perks:

• Flexible contract/retainer basis, ideal for project-based or ongoing campaign support.

• Opportunity to work across leading search and social platforms with high visibility campaigns.

• Collaborative environment working with media buyers, analytics, and development teams.

• Hands-on exposure to cutting-edge tracking, attribution, and event-based measurement tools.

• Chance to stay ahead of digital ad tech trends, including privacy, tracking, and data innovations.

Ad Operations Specialist Requirements:

• Proven experience in ad operations, campaign trafficking, or digital media technology.

• Strong technical skills with pixel implementation, event tracking, and campaign QA.

• Proficiency in tools such as Google Tag Manager, Floodlight, Meta Pixel, LinkedIn Insight Tag.

• Ability to troubleshoot discrepancies across ad platforms, analytics tools, and CRMs.

• Detail-oriented problem solver who thrives at the intersection of advertising and technology.

Ad Operations Specialist Responsibilities:

• Manage campaign setup including credential creation, platform configuration, and targeting implementation.

• Conduct rigorous QA on campaigns prior to launch to ensure flawless execution.

• Implement and manage pixels, tags, and conversion events across web and app properties.

• Collaborate with analytics and dev teams on custom events, remarketing feeds, and API integrations.

• Diagnose and resolve tracking errors, delivery issues, and attribution inconsistencies while staying current on best practices.