Senior Marketing Manager

A mission-driven national association serving a dynamic and evolving industry is hiring a Senior Marketing Manager in McLean, VA for a 6-month contract position, with the possibility of converting to full time (conversion is not guaranteed). This is a hybrid opportunity, with a 3 day, in-office presence required on Mondays, Wednesdays, and Fridays.

• Department Builder: Step into a pivotal role at the heart of a growing national association. You’ll be the primary marketing lead during a critical transitional period – bringing structure, strategy, and execution to a department that’s being built from the ground up. 
• Cross-Functional Visibility: Collaborate directly with senior leadership across policy, education, membership, events, and industry relations. 
• Balance of Strategy + Execution: Lead the charge on day-to-day campaign execution while also bringing strategic insight to cadence, segmentation, and content planning. 
• Hybrid Work, High Impact: Enjoy a consistent hybrid schedule – on-site Mondays, Wednesdays, and Fridays, with remote flexibility on Tuesdays and Thursdays. 
• Competitive Contract Compensation: This is a 6-month contract role starting at $45/hour, depending on experience. 

• 8+ years of progressive experience in marketing, communications, or content strategy, with a strong track record of owning projects from start to finish. 
• Experience working within associations, membership-based organizations, or mission-driven environments is strongly preferred. 
• Exceptional multitasking and project management skills. 
• Expert-level writing and editing ability. 
• Hands-on proficiency with essential marketing tools, including WordPress for web content management, Constant Contact for email campaigns, and Hootsuite for social media scheduling. 
• You thrive in environments that need structure and aren’t afraid to introduce process improvements, build out calendars, or streamline workflows where gaps exist.
• You’re comfortable being the go-to marketing person in a lean environment and know how to stay calm, curious, and focused in times of ambiguity or organizational change.

• Take full ownership of day-to-day marketing execution across the organization. 
• Write and deploy email marketing campaigns that drive registrations, promote programs, and support communications across events, advocacy, education, and member engagement. 
• Lead content planning and production of a daily member newsletter. 
• Maintain and update website content using WordPress, including landing pages related to events, sponsors, research, and general membership. 
• Plan, create, and schedule social media content using Hootsuite across relevant channels. 
• Build and manage a centralized marketing calendar that maps out all outbound communications, helping internal teams coordinate timelines, avoid email fatigue, and maintain consistent audience touchpoints across the organization.
• Collaborate with departments to produce marketing materials and business development assets such as sponsorship decks, event prospectuses, and one-pagers that support revenue-driving initiatives and member outreach.
• Drive promotion and engagement strategy for two upcoming event launches, along with ongoing support for recurring webinars and virtual education programming. 
• Provide internal guidance on best practices around segmentation, messaging cadence, content prioritization, and delivery methods, helping the organization evolve its approach to communication as it grows.
• Introduce consistency, structure, and clarity to all aspects of marketing operations.