Unemployed? Consider Working Contract to Hire

There is no doubt that the labor market is still struggling to recover, especially in specific counties in Pennsylvania. In fact, Philadelphia County still holds a 10% unemployment rate. In light of the still-lingering consequences of the economic and financial crisis, it seems that our industry has witnessed a dominant shift in employment patterns towards…

In Digital Marketing, Brand Yourself as a Specialist

I recently came across an interesting article on Econsultancy.com, “Should Digital Marketers be Generalists or Specialists?” It outlined the advantages of being a specialist in a specific area of Digital Marketing (such as Analytics or SEO) versus being more of a Digital Marketing generalist, with a basic understanding of a wide set of skills. Which…

How to Thrive as an Introvert in the Workplace

I’ve recently finished reading Susan Cain’s book: “Quiet – The Power of Introverts”. The title alone is intriguing: associating the word “power” with a stereotype that suggests passivity is rare. Creatives are a vast and complicated breed, and while some do blend in well in today’s technically-charged society, there remain many who long for solitude…