Have you been applying to marketing jobs, but not receiving feedback? Have you been interviewing with opportunities that you feel are a great match to your abilities and interests, but just can’t get past the first screening? You are sure you nailed that interview, but didn’t receive an offer? If you are confused, surprised and…
In any interview, the hiring manager is trying to determine whether you’re the best fit for the job. At the same time, you should be asking questions to determine whether you would be happy with the company or in the position. But sometimes nerves take over and it’s easy to forget your role. You are…
I write everything down, whether it is a delicious recipe idea from a restaurant, errands I should run during my lunch hour, or a funny article recommendation from a friend. If I write it down, I will not forget it and I will certainly get to it sometime soon, right? Well, as we all know,…
There is no doubt that the labor market is still struggling to recover, especially in specific counties in Pennsylvania. In fact, Philadelphia County still holds a 10% unemployment rate. In light of the still-lingering consequences of the economic and financial crisis, it seems that our industry has witnessed a dominant shift in employment patterns towards…
To tweet, or not to tweet? Some employees may be recruited through social media platforms, and therefore have a hard time reconciling with the fact that they are restricted in the use of these digital tools when they were brought into the organization that way. How should we manage the use of social media in…
I recently came across an interesting article on Econsultancy.com, “Should Digital Marketers be Generalists or Specialists?” It outlined the advantages of being a specialist in a specific area of Digital Marketing (such as Analytics or SEO) versus being more of a Digital Marketing generalist, with a basic understanding of a wide set of skills. Which…
Whether you are currently hiring talent, looking for a new job, or seeking a promotion, it is important to remain informed about your Personal Career Profile. Below, we’ve gathered the latest statistics to create an overview of the salary expectations, supply and demand, and the key skill sets needed to be a competitive Mobile Application Developer in…
I’ve recently finished reading Susan Cain’s book: “Quiet – The Power of Introverts”. The title alone is intriguing: associating the word “power” with a stereotype that suggests passivity is rare. Creatives are a vast and complicated breed, and while some do blend in well in today’s technically-charged society, there remain many who long for solitude…
This past weekend the clocks sprung forward and daylight grew longer; spring is on its way! The itch to pack up the sweaters and clean the house is setting in with hopes to a fresh new start. But have you ever considered that your career needs a spring cleaning too? Even if you aren’t actively…
This past weekend the 84th Annual Academy Awards was broadcasted, and if you’re anything like me, you were glued to your TV captivated by the glamorous fashions. When the celebrities grace the red carpet, the first question in every interview is: “Who Are You Wearing?” This got me thinking about the amount of time and…