The New Web of Online Marketing

As online marketing continues to progress throughout the industry, quickly trumping consumer demand for print-based products, online presence and brand buildup remain two of the most important aspects for current marketers. However, aligning such aspects with the correct channels to better approach customers where they want to see ads is just as important. Threading the…

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Tips for decreasing bounce rate

Depending on who you are talking to in the marketing industry, bounce back rates are extremely important. Many digital marketing professionals believe bounce back rates to be arguably the most important metric in content analysis. Yet, so many people, business owners, marketers, website developers, don’t understand what this metric is really measuring.