Global ad trends show mobile is taking off
The proliferation of smartphone technology is not only changing how often we are connected to the internet and the world at large, but also how we are viewing media.
Social marketing trend: Paid Facebook video ads
Are Facebook ads worth the cost? Some advertisers think so. While there is still plenty of debate about whether paying for ad space on Facebook is worth the cost, the social media network isn’t hesitating to push the boundaries as a leader in social marketing blending with traditional tactics.
Tips for improving conversion rates
Inbound marketing strategies are constantly under development for many brands, which is why it’s important for creative professional to remain aware of the latest trends in consumer behavior.
Could a creative staffing professional be the solution to the talent competition?
It’s no surprise that talented workers in the market are being poached from companies and are the true commodity most businesses are willing to pay well for.
Steps necessary for creating podcasts as a marketing tool
Marketers who are looking to make a greater connection to customers may want to consider diversifying the types of content they provide current and potential brand followers. Two of the current growing trends in marketing content is video and podcasts.
Hot trend: Responsive web design
Responsive web design is the latest trend in the web development and graphic design industries. This trend has developed out of a problem that is plaguing many businesses.
Gmail and email marketing get a new set of rules
Inbound marketing largely relies on the power of email to generate leads, which is why in recent weeks Gmail’s new interface has been causing problems for many.
Why your website may be failing
In the digital age, the creation and distribution of a website is done by small-to-large businesses and teenagers to industry experts.
Smooth the talent acquisition process with a creative employment agency
Any business, regardless of whether they are medium or large in size, requires the efforts of creative professionals. Marketing campaigns alone, which are often the reason a service or product will succeed or fail, require multiple people with talents in different areas of the industry.
SEO value battle between paid search and organic search
Any marketer who works within the digital realm understands the power of search and social, which is why most modern resumes within the industry make sure to highlight necessary skills.
