The Psychology of UX Strategy

As a user experience professional, you know that the evolving demands from consumers and employers are driving the market. User experience is something that touches on almost every single business project. However, each facet or industry has its own individual issues to deal with, as there are tried and true methods and a few that are guaranteed to flop.

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Mobile Strategy 2013

Perhaps your corporate site is already mobile, great job! Welcome to the 10% of companies who are deemed mobile-ready. By 2014 mobile internet will take over desktop internet usage [i]. So how do we take advantage of this market? The secret ingredient to a successful mobile strategy is to focus on what your users want.…